Podcasts, audio books, traditional print, oh my!

Recently I conducted a highly scientific poll regarding audio books, podcasts, and traditional reading. 

Okay okay. 

It wasn’t highly scientific. 

Nor was it a poll. 

All right!? 

It was a Facebook post asking my limited group of friends what their habits were concerning those three formats

My questions were this: 
1. Are you a podcast listener?
2. Are you an audio book listener?
3. Do you prefer a book or ebook over audio?

Since I am fairly new the podcast scene…I’m a voracious reader of books/ebooks.  I never dreamed people considered themselves readers if they listened to books. I get it now, but I think our definitions have definitely evolved on what “reading” is.  Anyhoo…Since I’m still getting into podcasts I wondered how others view them.  I knew they were gaining popularity especially the last few years because I was hearing more and more people talk about them whether online or in actual real life conversations.  Yes, people still actual have those.

I fully expected that across the board if people agreed that yes they were podcast listeners, they would also be avid audio book listeners.  The answer was yes and no.  What I really didn't understand is the relationship factor of podcasts. I have learned over the last few weeks that a podcast is really more relationship based.  As I listen and understand conversations, interviews, opinions etc., the overwhelming reason a listener tunes into a podcast is to get to know the people doing the podcast and receiving information that is important to them.  The podcast appears to be a unique marketing tool to drive purchasers of audio and ebooks – BECAUSE they got to know the author first.

Through my friends posts, I discovered a variety of new podcasts to listen to myself.  My podcast listening has increased just from being intentional about listening especially when I’m driving.  As a drove two children to a variety of places on Monday, I cleared 5 podcasts.  Also I’m learning to adjust speed and get used to the faster delivery.  It doesn’t take long and hey I don’t get mad while I drive because I’m listening to politics and talk radio.  Probably for the best..

I have enjoyed searching the trends and the data backs up my perceptions – more and more people are tuning in to podcasts and audio books to fill downtime instead of turning on music to chill out.  Think cooking time, working out and doing laundry - more people are listening to podcasts instead of music. Since I’m a music person as well, I’m now going to dig in and see if the music industry is trending down because of the increased consumption of podcasts/audio books.  I’m fascinated as well with the idea of serial broadcasts of books.  I think it’s super fun and will be working that in to my schedule also.

As a visual learner, I am definitely behind the trends here, but I find it fascinating that the advent of technology and evolution of our habits has created new trends that affect all of my favorite things. Of course this week I learned of Book TV with youtube... oh my...I may be lost for a long time now!!  I'll do another post on Book TV soon! 

Did you miss out on the original conversation - answer those questions and leave them as a comment now :)

Here are some more links with more on podcasts and audio books if you are interested as well!





5 Things I've learned from a Year of Writing

1.     As a writer, I have to look at the big picture.

I need long range goals that overarch the multiple short term ones I also have to focus on – it’s a marathon not a sprint.  I’m learning that patience is not my strong suit.  I want to do it all and I want to do it right now.

2.     As a writer, I assumed that I just needed to write something of quality. 

As an avid long time reader my thought was that if I wrote something intriguing, interesting or truthful and insightful, someone would one day love it and ask to publish it for me.  Um…wrong… lol!  I literally had no idea how publishing worked and just assumed that a good quality product was all it would take.  I was incredibly naïve.

3.     Serious authors are spending time not just writing books but training themselves in a variety of activities!

Marketing, growing social media platforms, engaging themselves in speaking opportunities and a myriad of other activities to get their books in people’s hands.  It’s not just a write it and they will come world we live in.

4.     Writers who have a career in writing spend years to be successful.

This has been a tough lesson. I was hoping to be the exception, because I am exceptional and all. –little joke! The reality is that there is a lot of different things that go into what makes a successful writer and if I want to be at it long term I need to build a broad foundation.

5.     I’ve learned during this year of writing that I really enjoy writing a wide variety of things. Let me write all the genres - Non Fiction, Devotionals, Short stories, Blogging and even copywriting.   But the thing that I absolutely love and could lost in doing is by far Fiction.  I love turning a story around in my mind and getting the parts in place to keep it interesting.  SO.MUCH.FUN!

BONUS: One more bonus thing I’ve learned.  I thought I knew all the rules for grammar, but it turns out sometimes they change things. Like double spacing after a period is out…but that’s stuck in my mind for days.  Thank goodness there’s a Word hack for fixing that!